Technology and Resource Guide
Tools, Services and Resources to Maximize Your Success
Welcome
There has never been a better time to be a professional coach and business owner. One of the reasons why? The abundance of tools, resources and services that make it easier than ever to run a successful and profitable business… many at low or no cost!
Wherever possible, I make specific recommendations so you don’t have to spend hours and hours researching all the possible options. Recommendations are based on my personal experience, research and analysis and the wealth of feedback I’ve gathered from clients and colleagues over the years.
I am an affiliate of some of the providers I recommend. All this means is that if you click on my affiliate link and then decide to invest in one of the products or services that I’m affiliated with, I receive a small commission. It doesn’t cost you anything additional and you’ll gain my appreciation and thanks if you use my affiliate link.
BUSINESS OPERATIONS RESOURCES
Merchant Account: Practice Pay Solutions — Provides you with the ability to process your client billing using credit and debit cards.
Shopping Cart System: Professional Cart Solutions — For use in conjunction with your website to sell products, register people for classes, send autoresponders and manage your mailing list.
Client Management System: The Coaches Console — Powerful online system for managing your clients, tracking call notes, billing, client communications and more. Takes care of your administration and paperwork, so you can focus on coaching clients.
NEWSLETTER/EZINE RESOURCES
List Management and Distrubition Service: Contant Contact — Manages your newsletter/ezine mailing list, sends your newsletters and promotions, provides comprehensive reporting.
Newsletter and Autoresponder Email Service: aWeber — Popular service for Email Newsletters, Autoresponders, RSS to Email and Other Email Marketing Tools.
Newsletter and Autoresponder Email Service: iContact — Popular Email Marketing and Surveying Application that makes it really easy to create, send, and track email newsletters, surveys, and autoresponders.
WEBSITE RESOURCES
Website Development: Indra Success Coach Marketing I know Rachel Pradhan well. Her company provides complete, affordable website and internet marketing solutions built on Wordpress. They specialize in websites for coaches. I’ve even arranged for you to get a 10% discount when you tell her you are a friend of Michelle’s.
Recommended Blogging/Website Development Platforms
www.wordpress.org
www.weebly.com
www.typepad.com
http://pages.google.com
www.blogger.com
Free Webpage Development Tool
www.eversoft.com
ARTICLE MARKETING RESOURCES
Rob Schultz’s 90 Articles in 90 Days Traffic Challenge will show you how to use articles to attract more prospects to your website. This step-by-step program provides tons of samples and templates, which makes it easy to crank out articles, even if you don’t think of yourself as a writer. You’ll also learn how to get the most mileage and best results from the articles you write.
MARKETING RESOURCES
Turn Eye Appeal Into Buy Appeal — Easily apply dozens of tips and techniques to improve your marketing pieces and watch your sales soar.
COACH TRAINING/ASSOCIATIONS
International Coach Federation — The International Coach Federation (ICF) is the largest worldwide resource for business and personal coaches, and the source for those who are seeking a coach. The ICF is a nonprofit, individual membership organization formed by professionals worldwide who practice business and personal coaching.
Choice Magazine — Dedicated to leading the most important conversation in coaching. choice, the magazine of professional coaching, provides and promotes development, growth, education, and success for those professionally involved in coaching.
Dream Coach U — Learn Marcia Wieder’s proven process for helping people achieve their dreams and become a certified Dream Coach.
Laser Coach Your Way to Sustainable Success— Marion Franklin’s 36-hour coach training program emphasizing a step-by-step method for creating permanent changes in perspective, understanding people and their behaviors, and fostering confidence in the coach’s ability. The essence of masterful coaching is taught through stories, metaphors, and specific client examples. Small group size enables highly individualized and customized learning.
LAW OF ATTRACTION RESOURCES
Books
- Ask and It Is Given by Esther and Jerry Hicks
- Think and Grow Rich by Napolean Hill
- The Success Principles by Jack Canfield
- Maximum Achievement by Brian Tracy
- The Power of Intention by Dr. Wayne Dyer
- Excuse Me Your Life is Waiting by Lynn Grabhorn
- Making Your Dreams Come True by Marcia Wieder
- Wishcraft by Barbara Sher
DVD
Websites

So Thorough and Specifically for Coaches